Business

After raising $250m for acquisitions, Cinq Music buys catalog of producer Flow La Movie


Los Angeles-headquartered music label, distribution and rights administration firm Cinq Music has acquired the catalog of the late producer and songwriter José Ángel Hernández, aka Circulation La Film.

The deal comes a number of months after Cinq Music raised $250 million from its guardian firm, GoDigital Media Group, for acquisitions primarily within the reggaeton, Música Mexicana, Afrobeats, and nation genres.

Circulation La Film’s catalog falls inside the reggaeton class, with tracks akin to La Jeepeta, recorded by Nio Garcia, Brray and Juanka; Travesuras, by Nicky Jam; and Te Boté, by Nio García, Darell and Casper Mágico.

A remix of Te Boté, that includes Unhealthy Bunny, Ozuna and Nicky Jam, is the highest Latin RIAA-certified document in historical past, having spent 14 non-consecutive weeks at No. 1 and garnered greater than four billion international streams.

With the acquisition, “Cinq continues its confirmed observe document in Latin music, which has skilled large development up to now decade and reveals no indicators of slowing down,” the corporate stated in an announcement issued Tuesday (Could 7).

Circulation La Film started his music-producing profession in 2011, and developed a repertoire particularly with artists Nio Garcia and Casper Mágico.

He died on the age of 36 when a chartered non-public jet he was touring in crashed within the Dominican Republic, in December 2021. His spouse and four-year-old son additionally perished within the crash.

“All of us mourned the lack of José, and we’re honored to proceed his legacy with the addition of his catalog to our storied portfolio,” stated Barry Daffurn, Cinq Music President and Co-founder.

“Cinq is dedicated to honoring his life’s work and to preserving his exceptional legacy. We’ve large respect and admiration for him and his household, and we’re trying ahead to persevering with to construct upon the particular place that he occupies within the hearts of music followers in every single place.”

Daffurn added that “reggaeton has been a core aspect of our DNA because the founding of this firm.”

Barry Daffurn Cinq Music
Picture by way of Cinq Music

“All of us mourned the lack of José, and we’re honored to proceed his legacy with the addition of his catalog to our storied portfolio.”

Barry Daffurn, Cinq Music

The catalog sale was made doable by Circulation La Film’s property, now administered by his daughter, Keigelyan Hernandez, with collaboration from label Glad Empire in addition to Nio Garcia and Casper Mágico. The deal’s worth was not disclosed.

Cinq Music boasts that its catalog has “gained Grammy awards and dozens of Gold and Platinum RIAA certifications, and has held quite a few primary chart positions throughout quite a lot of Billboard charts.”

The corporate’s roster contains distinguished names in Latin Music akin to Anuel AA, Arc Angel, Unhealthy Bunny, Daddy Yankee, Fuerza Regida, and Natanael Cano, in addition to English-language pop and hip-hop names akin to Jason Derulo, Sean Kingston, T.I., and others.

The corporate’s $250-million elevate from GoDigital earlier this yr brings the full it has raised for music acquisitions to $410 million, principally from its guardian firm.

The corporate final yr fortified its place within the regional Mexican style with an investment into Street Mob Records. The primary launch below the brand new partnership was Chino PacasYo Preferi Chambear.

“Broadly, I really feel the most important development alternatives are undoubtedly outdoors the English-speaking nations, which have dominated the monetizable music marketplace for so lengthy,” Daffurn stated in an interview with MBW earlier this yr.

“You may see this within the current methods of virtually each main document firm on the market asserting a extra international method.”

That reality was lately fortified by data from market monitor Luminate, which discovered that, among the many high 10,000 most-streamed music tracks in 2023 (each audio and video), 54.9% had been within the English language, down from 67.0% simply two years earlier. In the meantime, Spotify reported that greater than half of the artists who earned a minimum of $10,000 on its platform in 2023 had been from nations the place English isn’t the first language. That’s triple the share they held in 2017.

“I really feel the most important development alternatives are undoubtedly outdoors the English-speaking nations, which have dominated the monetizable music marketplace for so lengthy.”

Barry Daffurn, Cinq Music

Daffurn stated he’s watched reggaeton “go from a primarily US (together with Puerto Rico) client base to a worldwide phenomenon, and into nations the place Spanish isn’t even the first language.”

He added: “We’re seeing this to a sure extent with Musica Mexicana now. This music has at all times been very fashionable, nevertheless it was nearly solely inside the US/Mexico.

“5 years in the past, we had 98% streaming consumption of Música Mexicana coming from the US/Mexico, and now that’s coming all the way down to the low 90s. So, we’re speaking years right here, not months, however we’re watching the worldwide enlargement of this music in real-time, and that’s thrilling to be part of.”Music Enterprise Worldwide



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